Following the announcement last week of a 450 million Euro re-launch to strengthen its market position, analysts said Greek-owned mobile phone operator Cosmorom face a stiff challenge.
With one per cent of the market, officials promised last week to invest the money over the next three years, including a major overhaul of its existing network.
Saying the company will "make full use of the Romtelecom infrastructure," general manager Nikolaos Tsolas, said its parent company, CosmOTE, "will provide know-how, the products and services and customer care models."
Evangelos Martigopoulos, general manager of CosmOTE, said, "Our eyes are now on Romania.
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